Your next partner, not just another agency.*

*In fact, we have a habit of picking up where your last agency left off.

Treadaway is a collective of highly specialized creators, designers, writers, and strategists led by Founder and Creative Director, Catherine Foster. Operating as a high-touch consultancy, all of our clients are treated as big wigs — regardless of their budget, company size, or circle of influence.

Give us a shout studio@treadaway.co.

Tenets of Treadaway


Strategy Begets Success

We believe in strategy as the foundation for all design work so that each design solution achieves a pre-determined aim.

Evolution is Inevitable

We believe that brand evolution is an inevitable part of our work. We also believe that consistency drives brand equity and aim to keep a balance.

Education Not Only Provision

We believe in providing unforgettable brand assets. We also believe in educating you on how to maximize your brand — with and without us.

Design is a Powerful Force

We believe design can be a powerful force for good. We also believe, as design creators, we must be ethical stewards of that remarkable ability.

Founder and Creative Director


Catherine Foster, MSC is the Creative Director and Founder of Treadaway.

Her career has been marked by a dedication to connecting design and brand to business strategy, working with early to growth-stage companies.

With a profound passion for pairing aesthetics, function, and strategy, her work spans diverse sectors, including consumer goods and SaaS products, the non-profit sector, interior design and real estate firms, and D2C eCommerce.

She serves as the primary consultant for Treadaway’s long-term client partnerships, operating as a fractional brand manager and working closely with C-suite executives and founders.

A lifelong learner and advocate for continuous personal and professional growth, Catherine holds a B.A. and a Master’s degree in Strategic Communication from Westminster University, Salt Lake City.

The quote she lives by is: “The supreme accomplishment is to blur the line between work and play.” Arnold J. Toynbee